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Perfect vision for all winter sports fans

Perfect vision for all winter sports fans

ZEISS presents the new collection of ski and snowboard goggles

As any skier or snowboarder snows, ski goggles are a must for negotiating the piste. To meet this need ZEISS has developed a new collection of ski goggles featuring a light and super-flexible design, attractive new styles, maximum customisation and SONAR technology to cope with any light conditions, from intense reflections...


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Everything You Should Know about Your New ZEISS Precision Lenses

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Eyewear Fashion


Wrap, slim or colourful: ZEISS lenses fit the bill every time!

Fashionable frames & precision lenses? A challenge that demands the utmost in optical know-how
Every season, the catwalks in the world's major fashion meccas give us a fascinating glimpse of things to come. This also applies to eyewear. With their inventive creations, designers repeatedly confront...


Simplicity and elegance: LINDBERG spectacle frames and ZEISS sunglass lenses - a summer hit

BETTER VISION asked the frame manufacturer LINDBERG what makes LINDBERG sunglasses so special.
The Danish Royal Family, politicians, business tycoons, and high-profile celebrities are all wearers of spectacle frames from LINDBERG, the Danish spectacle frames designer. A special highlight is this...


How to ensure your spectacle lenses always hit the right (colour) tones

The right makeup for coloured lenses
They can be admired on many prominent faces and are real eye-catchers on international catwalks: spectacles with colourful lenses. But you don't have to be a star or model to have an attractive appearance...


See the world in living colour!

ZEISS' coloured lenses really set the mood!
Choosing the right spectacles for your type is an individual process, especially now, that applies not only to frames, but also to the colour of the prescription spectacle lenses. Of course, people have...


Clever gift ideas for spectacle wearers

From the perfect case to stylish accessories: our present tips are guaranteed to include the ideal gift for every spectacle wearer
Whether it's for Christmas, a birthday, an anniversary, a little reward for young ones or a present for a special event - there are plenty of occasions and opportunities to give a gift to spectacle wearers....


A person's spectacles reflect their character

Choosing spectacles comes down to more than formal criteria – it's also a matter of type
They're not only a vision aid, but also a stylish accessory. Spectacles allow you to express your personality and emphasize your style. But what does a pair of spectacles say about someone’s type? We wanted...


Mini style guide with a huge perspective: spectacles and fashion – an unbeatable team

These tips will guarantee you an eye-catching look for every occasion
There are some people that have the same fashion style from morning to night – for almost every day of their lives. Finding the perfect pair of spectacles for these straightforward souls is quite easy....


Tips for buying spectacles: how to find the correct ones for you

Two things are important when buying new spectacles: optimum and relaxed vision as well as a great appearance.
Putting a lot of thought into the selection of new spectacles means that they will not only be eye-catching, but they will also reflect and become a part of your personality. Nowadays, it goes without...


Look better and enjoy better vision with fashionable spectacle frames

BETTER VISION asks spectacle frames manufacturer Menrad: What are the current trends in fashionable eyewear and spectacle frame brands?
Besides suitable spectacle lenses, spectacle frames are also crucial to comfortable and relaxed vision. When choosing frames, we are making a fashion decision for a longer period of time – four years on...


Old spectacle lenses – new spectacle frames Is that even possible?

If you no longer like your spectacle frames, but the lenses are still perfectly customized to your eyesight condition, how can the optician help you in your search for a new model?
Fashions change at an ever increasing pace. And we are not just talking about clothes and shoes here, the same goes for spectacle frames. If slimline models were the product to set spectacle wearers' pulses...


Better vision for winter sports

Many fans of skiing and snowboarding, both with and without eyesight correction, "fly blind" down the slopes.
As everyone knows, if you have poor vision and are dealing with strong sunlight, you should be wearing glasses. This is even more important for fans of all winter sports, be it Alpine skiing, cross-country...


Do Yellow Lenses Make People Happier?

Better vision thanks to shaded lenses
Shaded lenses will indeed bring colour into your life. But what are the benefits of shaded lenses? Which shading is the most beneficial and which colours drive the latest fashion trends? This article will...


The History of Spectacles

The first visual aid was invented around 700 years ago
These days, it is a matter of course: When your vision deteriorates and your eyes grow weaker, you go to your optometrist or ophthalmologist and have a pair of spectacles fitted.  But this was not...


Hot Trend: Coloured Lenses

How to go colour crazy with shaded lenses
Coloured or shaded lenses have been on the market for quite some time. Fashion trends do drive this product and the palette available covers an impressive spectrum. This article provides insights into...



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